01 August 2017Reading time: 3 minutes

After the acquisition commotion of last year, PostNL is in calmer waters again and the Dutch postal company is focussing on the future. PostNL especially sees opportunities in the home delivery of consumer goods.

In 2016 PostNL got full attention after their Belgium sector partner Bpost started several conversations about a
possible takeover. Eventually Bpost was willing to pay EUR 5.65 per PostNL share, valuing the company at a total of EUR 2.5 billion. Early December last year PostNL also turned down this last offer of Bpost.


By now PostNL focusses on its own future and announced during the shareholders meeting in April, that they will pay out dividend again for the first time in five years. In May an interim-dividend of EUR 0.12 per stock was paid out in cash or stocks. 

The postal company also has set the target to improve their results in the coming years and to reduce the interest
rates, which should enable them to further increase the dividend annually.

However, the Dutch postal market has been pressurized for years. Deputy Minister of Economic Affairs Henk Kamp has therefore insisted that the next cabinet will reform the Dutch postal market. Kamp claims that postal service has already been caught up by the growing popularity of digital communication tools such as e-mail and WhatsApp. Mail has now been weakened to the fifth place of the most used communication tools by Dutch consumers.

According to analysts of ING, the comments of the deputy minister Kamp offers more space for PostNL to implement cost reductions. For example the further increase of the stamp price and reducing the number of legal delivery days, while ING also thinks of further consolidation of the Dutch postal market.


Meanwhile, PostNL looks further than the Netherlands and the postal company managed to conclude a contract in July to deliver consumer goods within Belgium henceforth. PostNL starts with three clients: The mealboxes of Marley Spoon, groceries from the Dutch biological supermarket chain Ekoplaza and for products of the French supermarket chain Carrefour. 

A spicy detail that goes with this is that Carrefour until recently had their groceries delivered in Belgium by
Bpost. This cooperation however will end in November this year. In the future PostNL wants to deliver for more online food retailers within Belgium. This way PostNL is focussing more and more on the consumer goods market. 

News platform Distrifood discovered recently that PostNL is secretly testing their own online grocery service under
the label Stockit. In an interview with Twinkle PostNL claims that it wants to become the number one food delivery company within the Netherlands.The stock rate of PostNL has weakened during the last months to approximately EUR 4. This level was seen for the last time in December 2016.

It remains to be seen if PostNL will be capable to improve their result on the Dutch postal market and how the Belgium delivery service will perform. A new takeover attempt by a fellow sector partner may also not be excluded.

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18/10/2019 16:04:14